New Zealand will continue its successful work in supporting the professional development of the Business Events industry by hosting an in-person Training in 2024.
Business Events professionals from around the Asia Pacific region can apply to take part in the three-day intensive in-person ICCA training event held in New Zealand in September 2024. Under a hybrid model, they could then complete the training certification online.
Tourism New Zealand will also continue its ICCA scholarship programme, offering New Zealand business events professionals the chance to undertake the certification, sharing costs with the scholarship recipient’s employer.
Tourism New Zealand General Manager NZ & Business Events Bjoern Spreitzer says: “New Zealand’s Business Events industry is maturing. We want to support the sustainable growth of our industry and help educate and develop the best business events professionals in our region.
“Encouraging professional development ensures the expertise of our people is recognised at a global level and helps to elevate New Zealand’s event standards.”
The announcement follows Tourism New Zealand’s inaugural scholarship with ICCA, which saw seven New Zealand business events professionals undertaking ICCA certification online this year.
One successful graduate was Jessica Carlson, Director of Meetings & Events, Accor New Zealand, Fiji & French Polynesia. She says: “ICCA has been a highlight for me and my professional development in recent years.
“The opportunity to learn from the high calibre of Instructors along with the networking and insights shared between the other students was invaluable. It allowed me to gain understanding and knowledge from across the entire ecosystem of Business Events, outside of my day-to-day role and experience. It has opened my eyes to exactly the size, scale and value of the Industry we work in.”
Established by ÀÖ²¥´«Ã½ (the International Congress & Convention Association), ICCA is the only globally recognised professional accreditation for every sector of the business events industry. The in-depth curriculum has been developed by industry experts, including business leaders, academics and ÀÖ²¥´«Ã½ members, and is delivered through on-site and online learning environments.
ÀÖ²¥´«Ã½ CEO Senthil Gopinath says: “This is wonderful news. When we first announced the collaboration between ICCA and Tourism New Zealand last year, both parties shared every confidence that it would prove successful. Our renewal agreement confirms this and is evidence of how innovative and impactful ICCA has been in New Zealand.
“Through two courses - CICE for experienced professionals, and CICS for new colleagues starting out - ICCA champions real-world learning and growth irrespective of age or experience. Positive feedback about the know-how and effectiveness of our expert instructors again shows the tangible value of attending courses designed for our industry, by our industry.
“We salute TNZ for their foresight and ongoing commitment to a programme that will grow and grow. I urge anyone interested in learning more about the only globally recognised certification for event professionals in every sector of the meetings industry to visit .”
Tourism New Zealand launched the new education programme as part of New Zealand Business Events week, at the BEIA (Business Events Industry Aotearoa) Annual Conference in Marlborough.
To register your interest or for more information on Tourism New Zealand’s ICCA Training Hub 2024 please email leonie.ashford@tnz.govt.nz
ENDS//
Picture (L-R): ÀÖ²¥´«Ã½ CEO Senthil Gopinath and Tourism New Zealand Business Events Bid Manager Leonie Ashford celebrate the renewal of the ICCA partnership.
#NZBEWeek23
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NOTES:
Tourism New Zealand’s Business Events team provides strategic funding and support to attract conferences and incentives to New Zealand. For more information on holding a business event in New Zealand, visit
ÀÖ²¥´«Ã½, the ÀÖ²¥´«Ã½, is the global meetings industry network. To find out more about ICCA, visit