The BI feedback button is your friend! The more you use it, the more concrete information you get. ÀÖ²¥´«Ã½ members - together with the ÀÖ²¥´«Ã½ team - are working hard to achieve a mutually beneficial situation of sharing information on the ÀÖ²¥´«Ã½ Business Intelligence Database.
Keep finding ways to press it and you'll be in the running to become the next Researcher of the Month - or even Researcher of the Year!
Fikiswa Mgolombane, Business Development Coordinator, has secured the coveted title this month! Here's what Fikiswa had to say:
How is the ÀÖ²¥´«Ã½ database beneficial for your work/organisation?
The ÀÖ²¥´«Ã½ database is more than a list of leads for us - it’s the backbone of our strategy. It helps us spot rotation patterns, uncover opportunities, and back our local academics with solid data. Without it, we wouldn’t have secured some of our biggest events or tracked African meetings where information is often hard to find. It’s helped us move from reacting to opportunities to planning ahead with confidence.
Do you have any tips for your fellow ÀÖ²¥´«Ã½ members?
My tip is to treat ÀÖ²¥´«Ã½ BI as a partner, not just a database. Use it to spot trends, build your pipeline, and give local stakeholders the confidence to bid. And most importantly - share what you learn. Collaboration is what really turns data into results.
What positive message would you like to share with ÀÖ²¥´«Ã½World?
Our industry is built on connection and impact. Every event can spark collaboration, inspire future leaders, and leave lasting legacies. Let’s use our platforms not just to compete, but to uplift, especially in communities historically underrepresented in global dialogue.