Industry Research

The JMIC Case Study Project: It’s Time to Get Involved!

Tue, 17 Dec 2019 09:30:08 +0100

We have all been talking about the value of meetings for several years. The standing-room only session on Measuring and Promoting the "Beyond Tourism" impact of International Meetings at the �ֲ��ý Congress in Kuching illustrated the huge interest on this topic by �ֲ��ý members and the keenness to

�ֲ��ý Destination Comparison Tool

Mon, 16 Dec 2019 09:49:11 +0100

Analyse over half a century of association meetings data with the new �ֲ��ý Destination Comparison Tool:

Create reports on worldwide, regional, country and/or city level
Filter on specific year ranges, meeting sizes and subject matters
Compare up to 5 countries or cities

This �ֲ��ý product is

Using digitalisation to create continuous engagement and smart data

Wed, 23 Oct 2019 04:51:23 +0200

“Digitalisation” is clearly the latest buzzword in our industry. But what does it mean exactly? Definitions provided by dictionaries basically say it means “making anything digital”…

Let’s try to put this buzzword into an international association-, and association meetings context; the industry

10 Reasons for press to join �ֲ��ý

Wed, 11 Jul 2018 04:38:32 +0200

1. Access to, and exclusive networking opportunities with, potential advertisers and respected spokespersons in the international meetings industry.

Senior executives play an active role in �ֲ��ý membership, so you get to meet decision makers and budget holders, who are your potential advertisers

“By joining JMIC's Case Study Programme ICCSydney has joined an elite group showcasing the legacy of business events”

Tue, 23 May 2017 06:26:11 +0200

International Convention Centre Sydney (ICC Sydney) is driving economic development and delivering societal health and environmental benefits, according to a study from University of Technology Sydney (UTS) released at IMEX Frankfurt today.

Launched in December 2016, Australia’s premier convention,

7 Ways NOT to use the �ֲ��ý rankings in your promotional activities

Wed, 26 Apr 2017 06:39:42 +0200

Updated April 2019

The annual �ֲ��ý country and city rankings are one of the most eagerly anticipated reports in the global meetings industry, which can offer some very valuable Marketing and PR opportunities, if used wisely...

Here are 7 ways NOT to use the �ֲ��ý rankings in your promotional

Associations, a market that no one can afford to ignore

Mon, 06 Feb 2017 10:54:23 +0100

By Michel Couturier, as published on .

The �ֲ��ý (�ֲ��ý) estimates that there are approximately 24,000 different association meetings organised on a regular basis. In the same report �ֲ��ý also highlight some of the common features of

Why It’s Important to Tell The Story

Mon, 06 Feb 2017 09:33:43 +0100

Borneo’s orangutans are among the beneficiaries of two corporate social responsibility programmes that were part of the recent �ֲ��ý Congress in Kuching, Sarawak. Now the wider outcomes the event delivered will be part of a new study measuring its impact.

By Jane Vong Holmes, �ֲ��ý Asia Pacific

Zika – is your crisis communication plan prepared?

Tue, 01 Nov 2016 07:09:16 +0100

The Zika virus is already having a small but growing impact on meetings, but has the potential to quickly become a much more serious threat.

Although the travel advisories related to Zika only relate to pregnant women, the idea that others could carry Zika back to their home countries because many